Projects
Minimal Elegance
#design
A design project exploring subtle white and gray tones with delicate, flowing forms.
Timeless Gray
#design
A project showcasing depth and sophistication through soft, flowing gray tones.
Biography
I specialize in creating seamless digital experiences through UI/UX design, building intuitive interfaces that captivate users. I develop web applications that are fast, responsive, and tailored to meet unique client needs.
With a passion for photography, I craft impactful visuals that tell stories and enhance digital content. I also focus on writing clear and engaging content that connects with audiences and delivers results.
Communication App
It All Started With a Vision
Our strategy team was in charge of creating a communication solution that could become a game-changing product for our company. It was an exciting opportunity, but it wasn’t without its challenges. The question was straightforward: How could we create something truly innovative that aligned with user needs, technical feasibility, and the company’s business goals?
The journey began with a Proof of Concept (PoC). While our initial ideas seemed promising, rigorous testing revealed gaps in the solution. User expectations didn’t fully align with our envisioned features, and stakeholder priorities frequently shifted. The challenge was to bring clarity and structure to the chaos while keeping the vision intact. Eventually, the PoC secured approval to move to production through persistence and collaboration.
But this was just the beginning.
Creating Roadmaps: From Chaos to Clarity
As the sole UX Designer and Strategist, I knew the success of this project depended on creating a clear, actionable roadmap. Starting from scratch, I meticulously mapped out the entire process, including defining Epics and crafting User Stories to break down complex tasks into manageable pieces.
This involved:
- Defining requirements in the form of Epics and Stories.
- Managing the backlog and structuring the iteration planning process.
- Leading the product release planning, setting expectations, and creating a phased approach to delivery.
Key challenge: I had to wear many hats with no team to split responsibilities. I balanced strategic planning with tactical execution, keeping stakeholders informed and developers aligned while staying on top of every detail.
Outcome: A detailed roadmap that served as the foundation for structured, efficient collaboration across all project phases.
My superpowers
UI\UX design
I design intuitive interfaces that enhance user experience and engagement
Web Apps
I develop fast, responsive, and user-friendly web applications tailored to client needs
Photography
I create impactful visuals that tell compelling stories and elevate digital content
Writing
I craft clear, engaging, and impactful content that connects with audiences and drives results